Saturday, 4 February 2017

MobileMagic: the Sigh edition...




WhatsApp: 63 Billion Messages on New Year’s Eve. You don’t even have to click on the link to get the news on this one. Biggest WA day eva...

4 key things that helped ACLU raise $24m in 48 hours this weekend… They raised more online in that 48 hrs than they did online in the whole of 2016.

Want to see a chatbot in action? Go via here.



Unleashing the power of many...



I go on about it a LOT.

But I mean it.

Charities need to learn a lot from the people, like Zach, who spend their lives organising.

The principles of driving mass engagement with political or other movements applies to us.

We're in the business of building movements that drive change. But too many of us think we can do it using outbound broadcast techniques.

Not good enough. We need to change.

I'd recommend Zach's book, Rules for Revolutionaries, written with Becky Bond. It's great brain food for people in our sector who are serious about change.

Saturday, 28 January 2017

Saturday 28 January 2017: 15:36



I'm sure that like me, a lot of you are in a state of confusion after the week's flurry of Trump activity.

I don't have any answers.

I don't know what to do.

But I know that this feeling will pass.

And I know that the politics of fear and hate won't win.


Wednesday, 25 January 2017

Digital in 2017: A global overview


Every year We Are Social release their collection of global facts and stats related to digital. It's fabulous.

Some highlights:

  • More than half the world now uses a smartphone;
  • Almost two-thirds of the world’s population now has a mobile phone;
  • More than half of the world’s web traffic now comes from mobile phones;
  • More than half of all mobile connections around the world are now ‘broadband’;
  • More than one in five of the world’s population shopped online in the past 30 days.

Take a little looky.